Episode 3 of the Bay Area Global Health VaxUp Podcast is Now Live!
The Vax Up Podcast explores the power of social media to strengthen vaccine confidence and shape health behaviors. It looks at how health organizations – large or small – from all over the world use social media and digital platforms to help inform and educate their communities.
Episode 3 of the Vax Up Podcast is now live! In this episode, the Vax Up team heads to Guatemala where they explore an innovative partnership between Wuqu' Kawoq (the Maya Health Alliance) in Guatemala, UCSF, and Stanford University. Funded by the Vaccine Confidence Fund (part of the Alliance for Advancing Health Online), the project is developing digital and social media messaging for indigenous rural communities in local Mayan languages. It provides valuable lessons for vaccine implementers seeking to reach marginalized communities with messaging appropriate to their needs and languages.
Panelists:
- Nadia Diamond-Smith, Assistant Professor, UCSF
- Mónica Berger González, Anthropologist, University of the Valley of Guatemala
Featured in Profile:
- Anne Kraemer, Executive Director, Maya Health Alliance
- Emily Lopez, Maya Health Alliance
- Jaime Johnston, Research and Evaluation Director, Digital Medic at Stanford University
- Lucia Abascal, Researcher, UCSF